What we're really after is simply that people acquire a legal license for Windows for each computer they own before they move on to Linux or Sun Solaris or BSD or OS/2 or whatever.
Windows is probably the most important product in the entire PC industry. Everything we do in terms of supporting touch, new hardware, accessibility has incredible impact.
Something like Windows is still an unbelievable asset but because the world is somewhat phone-centric, it's an asset that has to be managed very carefully to make sure that it's extended, and there are very interesting things that are being... ...
With Windows 8, Microsoft is trying to gain market share in what has been dominated by the iPad-type device. But a lot of those users are frustrated. They can't type. They can't create documents.
Microsoft looks at new ideas, they don't evaluate whether the idea will move the industry forward, they ask, 'how will it help us sell more copies of Windows?
