product development Quotes

Microsoft looks at new ideas, they don't evaluate whether the idea will move the industry forward, they ask, 'how will it help us sell more copies of Windows?

Who decides what's in Windows? The customers who buy it.

Learning from mistakes and constantly improving products is a key in all successful companies.

We win because we hire the smartest people. We improve our products based on feedback, until they're the best. We have retreats each year where we think about where the world is heading.

Microsoft has had its success by doing low-cost products and constantly improving those products and we've really redefined the IT industry to be something that's about a tool for individuals.

The ability of a successful company to add functionality to its product has long been upheld.

Most of our competitors were one-product wonders... They would do their one product, but never get their engineering sorted out.

Like any well designed software product, Windows is designed, developed and tested as an integrated whole.

One thing people underestimate is how markets don't allow anyone to do anything except make better and better products. There's not much leeway. The world is a lot more competitive than most people think, particularly in a high-technology area. If... ...

The close relationships we form between researchers and product groups have already shown we can move the great ideas as they come along, without a schedule, into the products.